Paid media portfolio
Delivery levers inside ad platforms — creative, audience, auction, budget, frequency.
- Creative rotation
- Audience overlap
- Auction pressure
- Budget pacing
- Geo delivery
For operators managing many campaigns, SKUs, or markets · $10k–$100k/mo spend
Connect your sources once. On every run, Venti checks the levers you would trace manually, gathers evidence, rules out alternatives, and surfaces a leading explanation — so you scan the verdict in minutes instead of rebuilding proof across your whole portfolio.
Same job · different levers
Early interviews show experts already pattern-match. What changes by role is which internal levers they check when a number moves — not whether they want proof and ruled-out alternatives.
Delivery levers inside ad platforms — creative, audience, auction, budget, frequency.
Operational levers on the shelf — what you changed internally before the number moved.
Venti generalizes the readout (signals → leading factor → ruled out → sources). Your connected data defines which levers appear on each run.
The scale problem
The bottleneck is not finding a theory. It is running your full validation workflow on every flag — with proof attached — when one person owns hundreds of entities.
The output
Toggle operator type to see how the same readout shape maps to different lever sets.
Signals detected
Performance interpretation · UK
Creative fatigue + auction pressure driving CPM spike and ROAS collapse
+3 more in Investigation
Open Investigation for full sources and every ruled-out theory.
Same packet you'd build yourself — automated on a schedule, with every dismissal linked to evidence when you need to go deeper.
One run
Three leading factors from a single run. Ruled-out theories and sources attached — whether you manage markets or SKUs.
One run
Delivery levers inside ad platforms — creative, audience, auction, budget, frequency.
| Entity | Leading factor | Lever to outcome | Ruled out |
|---|---|---|---|
| UK | Creative fatigue + auction pressure | Freq 4.8→5.2 → CPM +42% → ROAS −50% | Audience overlapBudget pacingAttribution drift Meta Ads · Google Ads · GA4 |
| US | Delivery mix shift after budget reallocation | Prospecting spend +22% → CPA up → ROAS soft | Creative fatigueTracking gapSeasonality Meta Ads · campaign change log |
| DE | Competitor auction pressure building | Branded CPM +18% → impression share −14% | Internal rotationBudget capSaturation-only Auction signals · impression share |
Same job on every run: which explanation survived validation, what was ruled out, and where the evidence lives. The levers differ by role — the readout shape does not.
Answer 4 questions. We'll show you exactly how Venti would validate performance on your specific setup.
See if I'm a fitQuick answers
Those copilots help you work inside each ad account. Venti runs your validation workflow on a schedule — leading explanation, ruled-out theories, and evidence — across the entities and levers you care about, before you change bids or budgets.
General assistants need you to bring context every session. Venti is wired to your connected sources on a schedule, with baselines for what normal looks like for your business — and a repeatable run that ends with falsification and evidence, not a paragraph of guesses.
Yes, if portfolio scale beats you. Venti automates the lever checks you'd run manually — bids, terms, pricing, listings, inventory, creative, auction — and documents what did not hold, so you can scan dozens of entities without rebuilding proof each time.
Not primarily. Many experts reason about operational levers inside one channel — what internal change moved the number. Cross-platform reconciliation is one workflow some teams need; it is not the only job Venti supports.
No. The leading factor is under current signals, not ground truth. You stay the decision-maker — Venti supplies the evidence packet and ruled-out ledger. You approve actions on Canvas.
Venti already knows your account before you open a single chat. See if your spend and portfolio size are a fit for early access.
See if I'm a fit